DK Strategic Communications
DK Strategic Communications specializes in strategic media and influencer relations, messaging and thought leadership positioning for corporate and business-to-business brands. We help companies articulate and communicate their stories and messages to key audiences– generating the big headline and stories in the media that drive business goals.
From reporters and bloggers to customers, employees, shareholders–and even the competition– the key to communicating effectively is to relay your own message and perspective in a powerful, clear and relevant manner.
Today, the companies that clearly communicate their vision are best positioned for success. At DK Strategic Communications, we help our clients define their unique perspective and relay it to the audiences that matter most.
Contact
➤ LOCATION
Based in NYC + Chappaqua
☎ CONTACT
Dori@DK-pr.com
(917) 689-3415
Service Areas
Brand + Message development
The basis of all brand communications needs to be built on a strong message foundation. We help develop your core messages for all key audiences, whether customers, investors, competition or media.
Strategic media relations
Results-oriented media outreach and placement that cuts through the noise to create top-of-mind awareness that helps brands with their bottom line.
THOUGHT LEADERSHIP POSITIONING
We help you find your voice and authority on the topics that matter most to your brand to help position C-level executives as go-to experts for the media and broader industry.
Content Strategy + Development
Outsourced content studio that creates web copy, sales materials, company blogs and more.
C-Suite Communications
From media training to presentation preparation, we help C-level executives display confidence with their messaging no matter who their audience.
Influencer Engagement
We identify, connect and engage with the influencers that matter most to your business to create brand advocates.
About Dori
Dori Busell brings close to twenty years’ experience providing strategic communications counsel to a wide range of business-to-business and consumer brands. Her expertise is focused on building brands across all stakeholders and raising the profile of C-suite executives. She is a media relations specialist, with a focus on building strategic relationships with top-tier reporters, industry publications and influencers.
Dori has experience in the agency and in-house world, having spent time at Ogilvy Public Relations in New York and San Francisco, MWW Group, as well as part of the corporate relations team at Visa Inc. She consults for PR agencies in the US and UK as well as for brands across numerous industries including media, advertising, sports, pharmaceutical, professional services, financial services and research.
Dori attended the University of Florida and earned a bachelors of science degree in public relations. She currently serves as the head of PR for Mobilizing MSD Alumni group.
The Company We Keep
